Sally Disher of Cummins Northeast is one of my favorite people – she sends me thought-provoking customer service stories. She’s the one who sent along the article about the Dana Farber Cancer Institute I referenced in this blog’s February 24th post, which has become one of my favorite stories: The Power of Purpose.

The latest item she passed along is an article that relates to a message I know I focus on a lot; it’s the little things (like a smile) that make a difference . Customers notice when these little things are present and they notice when they aren’t.

Click on the link below to check out the article that appeared in the Salem News – and pass it along to your team. It’s a great message.

Seeking Service With a Smile (be patient, it takes a few moments to load).

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