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	<title>Dennis Snow Blog &#187; Unleashing Excellence Archives  &#8211; Dennis Snow Blog | Unleashing Excellence</title>
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		<title>Service Mapping &#8211; A Tool For Creating Outstanding Customer Experiences</title>
		<link>http://dennissnowblog.com/recommended-resources/service-mapping-a-tool-for-creating-outstanding-customer-experiences/</link>
		<comments>http://dennissnowblog.com/recommended-resources/service-mapping-a-tool-for-creating-outstanding-customer-experiences/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 17:40:49 +0000</pubDate>
		<dc:creator>Dennis Snow</dc:creator>
				<category><![CDATA[Recommended Resources]]></category>
		<category><![CDATA[Tips for Better Customer Service]]></category>
		<category><![CDATA[Unleashing Excellence]]></category>
		<category><![CDATA[Adventures In Communication]]></category>
		<category><![CDATA[dennis snow]]></category>
		<category><![CDATA[Mari Pat Varga]]></category>

		<guid isPermaLink="false">http://dennissnowblog.com/?p=594</guid>
		<description><![CDATA[Fellow consultant and blogger Mari Pat Varga recently asked me to be a guest blogger on her site. Specifically, she wanted me to discuss the customer experience improvement tool that I call &#8220;Service Mapping,&#8221; which helps organizations design their processes with the &#8220;lens of the customer&#8221; in mind. In the blog post (the link is [...]]]></description>
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		<title>What Can Paul McCartney Teach About Customer Service?</title>
		<link>http://dennissnowblog.com/commentary/what-can-paul-mccartney-teach-about-customer-service/</link>
		<comments>http://dennissnowblog.com/commentary/what-can-paul-mccartney-teach-about-customer-service/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 19:47:15 +0000</pubDate>
		<dc:creator>Dennis Snow</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[Tips for Better Customer Service]]></category>
		<category><![CDATA[Unleashing Excellence]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[dennis snow]]></category>
		<category><![CDATA[Paul McCartney]]></category>
		<category><![CDATA[Rent]]></category>

		<guid isPermaLink="false">http://dennissnowblog.com/?p=529</guid>
		<description><![CDATA[A key customer service principle is to &#8220;deliver on the promise of the brand.&#8221; Every organization owns a particular brand image in the minds of customers, and anything out of alignment with the brand creates a disconnect and a disappointment for the customer. Imagine, for example checking into a Ritz Carlton hotel only be treated [...]]]></description>
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		<title>What Can Paul McCartney Teach About Customer Service?</title>
		<link>http://dennissnowblog.com/commentary/what-can-paul-mccartney-teach-about-customer-service-2/</link>
		<comments>http://dennissnowblog.com/commentary/what-can-paul-mccartney-teach-about-customer-service-2/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 19:47:15 +0000</pubDate>
		<dc:creator>Dennis Snow</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[Tips for Better Customer Service]]></category>
		<category><![CDATA[Unleashing Excellence]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[dennis snow]]></category>
		<category><![CDATA[Paul McCartney]]></category>
		<category><![CDATA[Rent]]></category>

		<guid isPermaLink="false">http://dennissnowblog.com/?p=529</guid>
		<description><![CDATA[A key customer service principle is to &#8220;deliver on the promise of the brand.&#8221; Every organization owns a particular brand image in the minds of customers, and anything out of alignment with the brand creates a disconnect and a disappointment for the customer. Imagine, for example checking into a Ritz Carlton hotel only be treated [...]]]></description>
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		<title>Unleashing Excellence: The Complete Guide to Ultimate Customer Service</title>
		<link>http://dennissnowblog.com/tips-for-better-customer-service/unleashing-excellence-the-complete-guide-to-ultimate-customer-service-2/</link>
		<comments>http://dennissnowblog.com/tips-for-better-customer-service/unleashing-excellence-the-complete-guide-to-ultimate-customer-service-2/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 14:58:47 +0000</pubDate>
		<dc:creator>Dennis Snow</dc:creator>
				<category><![CDATA[Tips for Better Customer Service]]></category>
		<category><![CDATA[Unleashing Excellence]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[dennis snow]]></category>
		<category><![CDATA[Teri Yanovitch]]></category>

		<guid isPermaLink="false">http://dennissnowblog.com/?p=474</guid>
		<description><![CDATA[I want to let you know that the second edition of my book, Unleashing Excellence: The Complete Guide to Ultimate Customer Service, co-authored with Teri Yanovitch, has just been published. You can find it in bookstores or at Amazon.com and BarnesandNoble.com. Teri and I are very excited about the book, as it offers additional tools [...]]]></description>
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		<title>Unleashing Excellence: The Complete Guide to Ultimate Customer Service</title>
		<link>http://dennissnowblog.com/tips-for-better-customer-service/unleashing-excellence-the-complete-guide-to-ultimate-customer-service/</link>
		<comments>http://dennissnowblog.com/tips-for-better-customer-service/unleashing-excellence-the-complete-guide-to-ultimate-customer-service/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 14:58:47 +0000</pubDate>
		<dc:creator>Dennis Snow</dc:creator>
				<category><![CDATA[Tips for Better Customer Service]]></category>
		<category><![CDATA[Unleashing Excellence]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[dennis snow]]></category>
		<category><![CDATA[Teri Yanovitch]]></category>

		<guid isPermaLink="false">http://dennissnowblog.com/?p=474</guid>
		<description><![CDATA[I want to let you know that the second edition of my book, Unleashing Excellence: The Complete Guide to Ultimate Customer Service, co-authored with Teri Yanovitch, has just been published. You can find it in bookstores or at Amazon.com and BarnesandNoble.com. Teri and I are very excited about the book, as it offers additional tools [...]]]></description>
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